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Web News & Tips - Issue #221 To unsubscribe, please follow the instructions at the end of this newsletter Web News & Tips Published by MateMedia, Inc. Your Partner on the Web Providing quality Web services at affordable prices since 1995 MateMedia provides the following services: Small Business Web Hosting (Shared & Managed Dedicated Servers) Web Design & Development - Custom Web Applications Database Development & Hosting Website Maintenance & Webmaster Services Search Engine Promotion (Optimization & Submission) E-Commerce - Shopping Carts - Sample Shopping Cart Domain Name Registration Domain Name Affiliate Program Web Hosting Affiliate Program FREE Website when you order a web hosting account! For more information about our services email sales@matemediainc.com or call us at 877-309-7521 - Read what our clients have to say about us IN THIS ISSUE: Become a MateMedia Domain Name Affiliate Become a MateMedia Web Hosting Affiliate Free Webmaster Tools 3 Easy Steps To Turn Traffic Into Targeted Website Visitors Web News A Step by Step Guide to Getting Started on the Web Recommend this newsletter to a friend Advertise in Web News & Tips Order a web hosting account with MateMedia today and get a free website! Sign up for a Small Business web hosting account 3 Easy Steps To Turn Traffic Into Targeted Website Visitors By Hans Klein Have you ever wondered why car dealerships use crazy tactics like shining lights that point nowhere into the sky, clowns walking on stilts, and balloons that tower into the sky? These crazy ideas seem pointless. But, if you think about it, all the car dealerships are doing is setting themselves apart from the competition and getting prospective car-buyers to walk in the door. What if you could get website traffic to "walk" to your website with the need for your goods or services? Well, below are three ways get prospects "flying" through to your website ready to buy, just as in my car dealership example. 1. Crazy Stunts- You may be asking "How are you supposed to do that on the internet?" Your website is your salesperson. Its job is to inform the visitor and make the sale. Of course, your options on the internet are different than the car salesman's, but the technology the internet provides offers many new possibilities, like pop-ups. When pop-ups first started to appear, they were a novel idea and led to dramatic profits for those who created them. 2. Offer special deals- Just in the past few months have top marketers really begun experimenting with special offers for their products with the technology the internet provides. Right now, they are becoming widely used in timed pop-ups with a special price or gift, if you order within (usually) 20 minutes. Effectively marketing special offers is still developing on the internet, but if you are able to do it in a tempting manner, it will pay off for you in a big way. 3. Finally, give the customer the product they want- The most important aspect in turning traffic into website visitors is to offer something that the market demands. Car dealerships offer a product that just about anybody wants or needs. This allows their crazy stunts and special offers to work, because if nobody wanted a car, then nobody would respond to their promotions. This same thinking is true on the internet. You must offer a product or service that is in demand, or your hard work and effort will not pay off. Increase your rank in the search engines! Check out our new search engine optimization plans Become a MateMedia Web Hosting Affiliate Web News In 2003, the worldwide business process outsourcing (BPO) market is expected to grow 10.5 percent — to $122 billion — up from $110 billion in 2002, according to Gartner Inc., and the Aberdeen Group predicts 13 percent annual growth until 2005 when the market will reach $248 billion. BPO allows organizations to form strategic partnerships that focus on core competencies, thereby reducing corporate costs and increasing productivity. The centralized buying power of these BPO service providers, coupled with the fact that they represent a major new low-cost channel of distribution, can create a unified block of purchasing strength. With U.S. unemployment hovering in the 6 percent range, small business growth could prove to be the hero to the beleaguered job market. In-Stat/MDR estimates there will be approximately 2.4 million small businesses with fewer then 500 employees in operation by the end of 2003 — up from 2.3 million in 2002 — providing jobs to nearly 38 million workers this year By 2007, the number of firms is expected to rise to 2.7 million — with employment projected at roughly 41 million — accounting for nearly one-third of total U.S. employment. Copyright 2000-2003 MateMedia, Inc. |
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