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Web News & Tips - Issue #251 Web News & Tips Published by MateMedia, Inc. Your Partner on the Web Providing quality Web services at affordable prices since 1995 MateMedia provides the following services: * Small Business Web Hosting (Shared & Managed Dedicated Servers) * Web Design & Development - Custom Web Applications * Database Development & Hosting * Website Maintenance & Webmaster Services * Search Engine Promotion (Optimization & Submission) * E-Commerce - Shopping Carts - Sample Shopping Cart * Domain Name Registration * Domain Name Affiliate Program * Web Hosting Affiliate Program * FREE Website when you order a web hosting account! For more information about our services email sales@matemediainc.com or call us at 877-309-7521 - Read what our clients have to say about us IN THIS ISSUE: Host your website with MateMedia and get a free merchandise shop Become a MateMedia Domain Name Affiliate Become a MateMedia Web Hosting Affiliate Free Webmaster Tools Free Scripts for Your Website 10 Things You Must Know about Your Website Web News A Step by Step Guide to Getting Started on the Web Recommend this newsletter to a friend Advertise in Web News & Tips JULY SPECIAL! - $7.00 per month web hosting from MateMedia 10 Things You Must Know about Your Website By Susan Dunn Whatever your business or service, if you want to succeed, you must understand your website. When you have a clear picture of who comes there, when, why, and how, you can make smarter marketing decisions. Here are some of the things you can find out with a web tracking system. 1. Number of page views and unique visitors your web site gets on an hourly, daily or monthly basis. 2. A live count of who’s on your site at any given moment. 3. The date and time a visitor came, their IP address, and what web page sent them to yours. 4. What search engine they used to get there. 5. What keywords they're entering to get to your website. 6. How many visitors have returned to view your site a second time, and how long they waited between visits. 7. What operating systems they have. 8. Which of your webpages is the most popular. 9. The most common browser type, whether their browser supports cookies and has them enabled and whether their browser supports Java and Javascript. 10. Top paths and how they navigate your site. What page they enter on and what page they leave from. Get to know all you can about the people who come to your website, and what gets them there. Only in that way can you focus your marketing program and maximize your return on investment (ROI). E-mail: sdunn@susandunn.cc Author's URL: http://www.susandunn.cc Susan Dunn, MA, Clinical Psychology, cEQc, The EQ Coach™ . Coaching resources, tools and support for your personal and professional development. EQ Alive! - EQ Coach training and certification. Susan is the author of numerous ebooks, including "How to Live Your Life with Emotional Intelligence," "Depression," and "EQ's Answer to Addiction: the 14th Step." She is widely published on the Internet, a syndicated columnist for WebProNews and Family-Content, and a regular speaker for cruise lines. She offers home study programs through her distance learning school. For marketing services go here. JULY SPECIAL! - $7.00 per month Small Business web hosting from MateMedia Increase your rank in the search engines! Check out our new search engine optimization plans Become a MateMedia Web Hosting Affiliate Web News JULY SPECIAL! - $7.00 per month web hosting from MateMedia Employees are almost evenly split about whether they believe everything they hear from their employers, according to a Towers Perrin study of 1,000 U.S. workers. While more than 90 percent of the respondents indicate that they are able to handle the truth about their companies, their jobs, and their compensation, just 49 percent believe that they actually get it. Mark Schumann, Towers Perrin principal and leader of the firm's HR Services business communication consulting practice, explained that employees are hungry for the straight talk and the facts from their companies, but find that they are not always forthcoming. A study says online music file-swapping has dropped by half over the last six months of 2003, indicating the music industry's legal battle to pursue the identity of file-swappers and sue them appears to be paying off. The nationwide survey by the Pew Internet & American Life Project shows the percentage of music file downloaders fell to 14 percent (about 18 million users) from 29 percent (about 35 million) when Pew last reported on downloading from a survey conducted during March 12-19 2003 and April 29-May 20 2003. The Pew survey was based on a phone survey of 1,358 Internet users. Copyright 2000-2004 MateMedia, Inc. |