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Web News & Tips - Issue #256 $7.00 per month web hosting from MateMedia Web News & Tips Published by MateMedia, Inc. Your Partner on the Web Providing quality Web services at affordable prices since 1995 MateMedia provides the following services: * Small Business Web Hosting (Shared & Managed Dedicated Servers) * Web Design & Development - Custom Web Applications * Database Development & Hosting * Website Maintenance & Webmaster Services * Search Engine Promotion (Optimization & Submission) * E-Commerce - Shopping Carts - Sample Shopping Cart * Domain Name Registration * Domain Name Affiliate Program * Web Hosting Affiliate Program * FREE Website when you order a web hosting account! For more information about our services email sales@matemediainc.com or call us at 877-309-7521 - Read what our clients have to say about us IN THIS ISSUE: Become a MateMedia Domain Name Affiliate Become a MateMedia Web Hosting Affiliate Free Webmaster Tools Free Scripts for Your Website 9 Ways to Recycle Your Content for Maximum Payback Web News A Step by Step Guide to Getting Started on the Web Recommend this newsletter to a friend Advertise in Web News & Tips $7.00 per month web hosting from MateMedia 9 Ways to Recycle Your Content for Maximum Payback By Jennifer Tribe Your expertise is valuable! Make sure you are leveraging it to its fullest extent. If you create content for one item, such as a newsletter, look for ways you can re-use that content in other places. Below are nine ideas to get you started. Don’t offer past issues of your newsletter for free. Instead, collect those issues and sell them. You might sell a whole year of issues as a bundle, or group the issues by topic and sell them as specialized e-booklets. Record your speaking engagements, then sell copies on tape or CD to those who couldn’t attend the live event. Transcribe the recording and sell it as a special report or e-book. Record your teleclasses. Turn them into tapes, CDs and reports as well. Take a magazine article that you’ve written and expand on it. You’ve now got a chapter for a book. The reverse works equally well: pull portions out of your book and turn them into magazine articles. Do you offer your web visitors a valuable collection of articles, links, templates, forms, or downloads? Consider putting those resources behind digital bars, and asking people to pay a small monthly subscription fee to access them. Pull a series of tips, insights or techniques from one of your books or special reports, and divvy it up into chunks. Use an autoresponder to send one chunk of content in an e-mail every week for 6 or 8 weeks, and you’ve just developed an e-course. For added customer value, consider bundling in some one-on-one e-mail coaching or support. If your book contains how-to steps or exercises, draw these out from the rest of the content and expand on them a little. Add some forms or templates and turn it all into a companion workbook. Turn snippets of your tapes or CDs into streaming audio files. Offer them as a bonus for signing up for your newsletter, insert them as "audio articles" in your actual newsletter, or use them as a sales tool to whet people’s appetite for the full recording. These same ideas work for video as well. Offer the same magazine article to several different print publications. They won’t mind as long as their target audiences are all different. Be creative! When you invest time and money in creating content for a product, think about ways you can re-use and recycle it. It will help you get maximum payback for your work. E-mail: jtribe@juicedconsulting.com Author's URL: http://www.juicedconsulting.com Juiced Consulting helps business owners package what they know into information products – such as books, audiotapes and teleclasses – that they can sell to generate new business revenue. For a free newsletter and other resources, visit www.juicedconsulting.com. $7.00 per month web hosting from MateMedia Increase your rank in the search engines! Check out our new search engine optimization plans Become a MateMedia Web Hosting Affiliate Web News $7.00 per month Small Business web hosting from MateMedia Technology salaries have recovered to the highest level since 2000, with government and defense salaries showing the largest gains, according to a study. "Salaries are up 2 percent, which is nothing to write home about," says Scot Melland president and CEO of New York-based Dice, Inc., an online recruiting service for IT professionals. "But the fact that it's up shows that the market is changing for the better for tech professionals who have seen their salary decline for the past 18 months or so." It may come as no surprise that teens spend a lot of time perusing music sites, listening to song samples, buying tunes and gathering concert information online, but what might be found unusual is that girls are doing most of it. A September 2003 Jupiter Research survey of more than 1,800 teens from the Ipsos-NPD online consumer panel found that girls are more likely to pursue music activities, and spend money too, than their male counterparts. Copyright 2000-2004 MateMedia, Inc. |